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Service Spaces

Season 3 · Episode 15 · pitch 1 of 3

Service Spaces is an online B2B procurement platform in Egypt offering over 600 products across 6 categories—including cleaning supplies, tissues, beverages, and stationery—for small, medium, and…

  1. Ask · EGP
    10Mfor 20%
  2. Best offer · EGP
    37.5Mvaluation
  3. Closed · EGP
    15Mfor 40%

3 offers · 1 joint · 2 revisions

Implied valuation: the ask implied EGP 50M; the deal closed at EGP 37.5M, 25% below it. The founder gave away 2× the equity they asked for.

The pitch, minute by minute

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29:09 · 5 investors · tap a marker to see the quote

Key takeaways

  • Closed 15M EGP for 40% with Mohamed Farouk: a 37.5M valuation, 25% below the 50M asked.

  • The founder gave 2.0× the equity they asked for (20% → 40%).

  • 4 investors made 3 offers (1 joint) and 2 revisions. The highest valuation offered was 37.5M. The founder took it.

  • The founder countered 2 times; the final valuation is 12% above the closing investor's first offer.

  • The ask came 0:05 into the pitch, in the opening.

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61 investor events, all 61 matched to what was said · 15 answers graded · 19 figures

Aired in season 3 (2024), episode 15 · We don’t host video; timestamps onlyHow the data is built

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