Season 1 · Episode 1 · pitch 1 of 4
Produces natural, preservative-free nut butters, honey-sweetened healthy snacks like granola bars and energy bites, and keto-friendly savory spreads such as pesto, oven-dried tomatoes, and salmon…
4 offers · 1 joint · 1 revision
Implied valuation: the ask implied EGP 5M; the deal closed at EGP 1.4M, 72% below it. The founder gave away 5× the equity they asked for.
11:15 · 5 investors · tap a marker to see the quotehover over a marker for its type, investor and time; click to open the quote in the evidence panel; scroll or pinch to zoom
Closed 700k EGP for 50% with Ayman Abbas + Ahmed El Sewedy: a 1.4M valuation, 72% below the 5M asked.
The founder gave 5.0× the equity they asked for (10% → 50%).
5 investors made 4 offers (1 joint) and 1 revision. The highest valuation offered was 5M. The founder did not take it.
The ask came 2:47 into the pitch, in the opening.
The opening covered, in order: personal story, problem, product solution, vision, ask; no sales or customer numbers in the opening.
Food & beverage, Early sales · 9 pitches
S5 E9 · Food & beverage
Kick produces individually wrapped healthy protein snacks, such as peanut butter protein cups, sold through retail points of sale to children, office workers, and health-conscious consumers.
Asked EGP 600K for 10%
S2 E20 · Food & beverage
Bozoor produces and sells healthy seed, nut, and dried fruit mixes in nine flavors that can be added to everyday meals like yogurt, salads, and cottage cheese or eaten as a snack. The products are…
Asked EGP 1M for 25%
S5 E16 · Food & beverage
Drip Yourself sells single-serve drip coffee bags and concentrated flavored coffee pouches that let consumers prepare café-style hot or iced coffee drinks in seconds using water and ice, sold online…
Asked EGP 1M for 25%
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