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ReapUp Egypt

Season 3 · Episode 9 · pitch 3 of 3

ReapUp Egypt manufactures and sells pasteurized liquid, frozen, spray, and dried egg products (whole egg, egg white, and egg yolk) primarily to food manufacturers, bakeries, cafes, and restaurants,…

  1. Ask · EGP
    25Mfor 20%
  2. Best offer · EGP
    83.3Mvaluation
  3. Closed · EGP
    25Mfor 35%

3 offers · 4 revisions

Implied valuation: the ask implied EGP 125M; the deal closed at EGP 71.4M, 43% below it. The founder gave away 1.8× the equity they asked for.

The pitch, minute by minute

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25:23 · 5 investors · tap a marker to see the quote

Key takeaways

  • Closed 25M EGP for 35% with Ayman Abbas: a 71.43M valuation, 43% below the 125M asked.

  • The founder gave 1.8× the equity they asked for (20% → 35%).

  • 3 investors made 3 offers and 4 revisions. The highest valuation offered was 83.33M. The founder did not take it.

  • The founder countered 3 times; the final valuation is 19% above the closing investor's first offer.

  • The ask came 2:56 into the pitch, in the opening.

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59 investor events, all 59 matched to what was said · 37 answers graded · 21 figures

Aired in season 3 (2024), episode 9 · We don’t host video; timestamps onlyHow the data is built

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