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Relaxant

Season 1 · Episode 6 · pitch 2 of 4

Relaxant produces natural scented candles, wax melts, and body splashes made from coconut and soy wax with plant-derived oils, featuring playful Egyptian-inspired scents. It sells directly to…

  1. Ask · EGP
    500Kfor 10%
  2. Best offer · EGP
    2.4Mvaluation
  3. Closed · EGP
    600Kfor 25%

1 offer · 1 revision

Implied valuation: the ask implied EGP 5M; the deal closed at EGP 2.4M, 52% below it. The founder gave away 2.5× the equity they asked for.

The pitch, minute by minute

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14:21 · 5 investors · tap a marker to see the quote

Key takeaways

  • Closed 600k EGP for 25% with Abdullah Sallam: a 2.4M valuation, 52% below the 5M asked.

  • The founder gave 2.5× the equity they asked for (10% → 25%).

  • 1 investor made 1 offer and 1 revision. The highest valuation offered was 2.4M. The founder took it.

  • The founder countered 1 time; the final valuation is 44% above the closing investor's first offer.

  • The ask came 3:16 into the pitch, in the opening.

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50 investor events, all 50 matched to what was said · 28 answers graded · 13 figures

Aired in season 1 (2022), episode 6 · We don’t host video; timestamps onlyHow the data is built

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